How Joomla Is Beneficial For Developing Business Websites

Why Joomla is gaining popularity in Web Development Industry?

It's been more than a decade when Joomla was introduced as an open source CMS framework in the IT industry to compete with several other CMS frameworks. Hopefully, this technology has captured the IT market with its features. Joomla has become the first choice of businesses for a web content management system. Gradually, e-commerce businesses also started showing their interest in the CMS platform, due to its highly cost-effective and enticing features that can benefit an online business with boosting performance.

As you know, it is a content management system – so, you can update, edit, add, delete, and publish content on the website, developed in this technology easily and quickly. Whether you run a blog, news portal, or have e-commerce business, there are lots of benefits if you opt for a Joomla website for your business. Let's take an overview of all these benefits below:

Simple to understand and Use: Joomla performs well for every type of business. From educational site to business website, news website to e-commerce website – Joomla can effectively manage the web content. Developers create a very interactive user interface; one can understand easily and access it more conveniently. Therefore, a non-technical person can also access the functionality efficiently in a Joomla website.

Cost-effective: Joomla is an open source framework which makes it free to use. You can add customization at a very low-cost as some custom features are available in the form of template for free while some have a very affordable price. The only money, you will have to pay to the IT company would be the development cost.

Time-Effective: As mentioned above, there are several ready-made themes and templates are available that not only cuts the cost on the development, but also cuts the time of the development phase. Joomla has a huge count of plugins and templates available which can be set in any type of website, as per requirement very easily. You do not need to write the code from scratch. Just add the right plugin and template to add the desired functionality and theme. Later, you can ask the developer to modify it as per your requirement.

Quality Solution: This framework has the good reputation in the market for its security and stability. There is hardly a consequence when a Joomla website found crashed or trapped. The security is always on the top for a Joomla website. A sign up for the security alert is enough to make you inform that you are using the secured and latest version. Thanks to the Joomla community which has thousands of members to debug and tweak the Joomla core for betterment and quality.

If you are thinking to install the third-party application, then make sure about the security. It could harm the database, if the application is directly accessing the database of your web application.

Automobile Business Plan – Four Steps to Success

Like other business plans, the contents of an automobile dealership business plan cover four primary steps towards success. These steps are "opportunity", "capacity", "activities", and "results".


The industry, customer, and competitive analysis in your business plan proves the opportunity. This should identify that customers in your local market are in need of a dealer of the type you've chosen to be because competitors are not fully serving their needs, or because their demographics are changing (more population, richer, poorer, more families, etc.) The opportunity could also be that a certain combination of services by your dealership could improve on what competitors are currently doing. The overall industry situation should look ahead to how the car sales market will be doing six months, one year, or more in the future, when the dealership will actually be open.


The experience of the management team, your license as a car dealer, and the financial resources the partners can bring to the table cover the capacity of the entrepreneur to jump on this opportunity. Funders reading the business plan expect that there will also be an element of cash missing from the entrepreneur's capacity at the moment. Otherwise, they would not be reading the plan in the first place.


Marketing and operations plans cover the activities the company will engage in to bring in car buyers (and car sellers if you are a used car dealer as well), and run the business as efficiently as possible. As a small car dealer, consider how you can make up for this lack of scale, and the cost savings that come with it for dealer chains, through creativity and hard work.


Finally, the projections of business success and financial section of the plan show the results that you and investors should expect. If results take into account the full costs of the methods you've described, and include adequate compensation for staff and key team players, readers will be less likely to question elements on the cost side. If your revenue projections are based on reasonable, researched assumptions about the car buying behavior of your local market, then readers will be more likely to accept this side of the projections as well.

Who Owns a Facebook Group Or Forum?

As more and more online engagement occurs and even the "older folk" are joining Facebook in the droves; the current highest growth in the social media giant is from the 55+ age groups; we find more and more engagement occurring. Which, after all, is the whole point of these portals. Lets be honest, engagement sure beats the old "I had a lovely dinner" Post.

I'll start by Facebook groups, and I am not mentioning business who disguise the group as a marketing angle for their business because they can add as many people as they want (that's a whole different discussion), I'm talking about legitimate groups , setup by people generally targeting a community, sporting or hobby and followed by like minded people. I myself have setup a bunch of the Facebook Groups and continue to admin them. BUT, I do not ever "censure" or delete any content. It's not my place to. Nor is it any admins place. Facebook owns the space, not the admin.

I hear the complaints of the odd troll on these groups, well the same goes for business pages from time to time, and most of you know my view of deleting Business Page posts (in short, never!), But deleting posts in a group It is just rude. The admin does not reserve the right to play internet police, that's Facebooks' job. The Facebook group by very nature is an OPEN forum for people to discuss and engage in whatever they choose. OK, now I can hear some admins of these groups getting riled, well guys, if the group is not the place for their content they will soon leave as it their activity will achieve nothing. So if someone in a community group wants to try to sell an old bookcase, well that's what its there for. It may not have been your intention at the start, but that called progress. If you, as an admin, wants to control the space then pay for it, or own it; Facebook is not that space, you are not paying a dime, not have any control. Its Facebooks'.

If you want a controlled environment, free of people advertising their old bookcases and cars then start a forum on your website. Easy, you can then control it as much as you like, after all, its yours. You manage the site, setup the terms and conditions of people engaging on it, and pay for it to be there. So its your right to do whatever you like with that online space. Afterall, its your site, and users can decide if they want to be part of it or not. Simple.

But just to re-interate, Facebook space is not owned by the user, neither is the content, so in short, do not censure Facebook posts, its meant to be Social Media, not Private Media. And yes, Some people abuse it to a large degree, but folks, that's life. We have that in the offline world so why not the online world.

In a nutshell, if you do not own it, you can not control it.

And remember "sticks and stones"

Methods of Generating New Ideas for Entrepreneurs

Summary: Even with a wide variety of sources available, coming up with an idea as the basis for a new venture can still be a difficult problem. The entrepreneur can use several methods to help generate and test new ideas including focus groups, brainstorming and problem inventory analysis.

The following are some of the key methods to help generate end test new ideas:

1. Focus Groups – these are the groups of individuals providing information in a structural format. A moderator leads a group of people through an open, in-depth discussion rather than simply asking questions to solicit participant response. Such groups form comments in open-end in-depth discussions for a new product area that can result in market success. In addition to generating new ideas, the focus group is an excellent source for initially screening ideas and concept.

2. Brainstorming – it is a group method for obtaining new ideas and solutions. It is based on the fact that people can be stimulated to greater creativity by meeting with others and participating in organized group experiences. The characteristics of this method are keeping criticism away; free wheeling of idea, high quantity of ideas, combinations and improvements of ideas. Such type of session should be fun with no scope for domination and inhibition. Brainstorming has a greater probability of success when the effort focuses on specific product or market area.

3. Problem inventory analysis- it is a method for obtaining new ideas and solutions by focusing on problems. This analysis uses individuals in a manner that is analogous to focus groups to generate new product areas. However, instead of generating new ideas, the consumers are provided with list of problems and then asked to have discussion over it and it ultimately results in an entirely new product idea.

The entrepreneur is not limited by only the three methods presented in this article. There are other creative problem solving methods and techniques that are also available.

Copyright 2005 Stephen Pierce

Start Preparing Your Online Marketing Plan for 2017

It's a brand new year, which means it's time to go over your online marketing plan to make much-needed changes. You can use business development consulting to help analyze and evolve your strategies as well. Having a team of experts is key if you want your marketing to succeed. This includes having professional SEO service providers and content managers.

Besides having the right people on your team, you need to ensure your methods are up to par. Knowing what works and what does not is essential, and another reason consulting with a business development expert is recommended. You do not want to continue on making the same marketing mistakes that you were making last year. However, the only way to avoid this is to identify what's wrong.

Marketing is all about enhancing your brand and growing your business. Here's how you can do just that .

Focus On Generating New Business

Choosing an area to focus your marketing efforts on can be difficult. While retaining customers is a must for growth, so is obtaining new business. If there's anything you should focus on in 2017, it's finding ways to bring in new customers.

There are different tactics your company can use to increase your reach, such as by building your reputation, using PPC management services and improving your web design and functionality. You can work in tandem with an SEO service to put together a branding strategy that will engage your audience.

Set Goals and Budgets

Once you've created a focus for your marketing efforts in 2017, it's time to start setting goals. Your goals will help you to determine what your budget will be. Obviously, your budget for PPC marketing would be different than a budget being set for content marketing. Knowing your goals and the tactics used will help you to determine your spend.

It's important to include customer value in the formula when calculating your budget. For example, if your customers typically spend about $ 1,000 annually on your products and the lifetime of customers is five years, then $ 5,000 is the lifetime value of your customers.

The idea is to identify how many new customers you need to obtain in order to make a return on investment from your marketing campaigns. If you're spending more than you're getting back, then there's something wrong.

Be realistic in your expectations as well. If gaining 100 new customers in 2017 is out of reach, then lower your goals. It's better to be modest and exceed expectations than to underachieve.

Putting Together Your Campaigns

You're goals and budgets are set, now it's time to start planning your campaigns. The good news is that you can use a variety of methods to get word out about your brand and products. Here are some of the things you want to include in your online marketing strategy:

  • Social media: This definitely needs to be in your plan. It helps to build engagement and spread word about your brand.
  • SEO: If people can find your web site in search engines, then there's a higher chance of folks buying from your site.
  • Email marketing: Hopefully, you're building a list. If not, you can create a lead magnet to help convince people to give you their name and email address. Use your email campaigns to connect with customers and promote to them. Just make sure all of your emails are not promotional.

Your content marketing absolutely must be on par. If it takes hiring a professional service to get that, then do so. Needed The the if, a try consulting with a business development professional about your marketing plan to see the if it is valid for Reaching your Goals.

How to Add Administrators to Groups and Business Profiles on LinkedIn and Facebook

As your small business grows and you to start to outsource parts of your operations, you may consider taking on a Virtual Assistant (VA) to assist with the ticking over of your social media activity. At such a time, rather than dish out your personal passwords willy-nilly, you can instead give and remove administrative access to your business accounts on Facebook and LinkedIn to your assistant at your pleasure.

While this is a very quick and easy process once you know how to do it, the links to do so are not always in the most logical places. This article will therefore help you add another administrator to your Facebook page; your Facebook group; your LinkedIn group; and your LinkedIn company profile.

Before we begin though, in order to be able to do any of these, you need to already be an administrator for the page or group in question. If you were the one to create the page or group, you will be an administrator by default; if you did not, you will need to added as an administrator to the page or group by someone who is.

I. Adding administrators to your Facebook page

  1. Log in to Facebook and navigate to your business page.
  2. In the top righthand corner, underneath the dark blue Facebook header ribbon, you will see a button that says "Edit page". Underneath this, you will see a box headed "Admins" (this box is visible only to administrators, not to your fans. If you do not see this box, you are not an administrator and therefore will not be able to follow the remaining instructions .) Click "See all", to the right of where it says "Admins".
  3. This will take you to a new page where you will see a list of current administrators for your Facebook page, with a blank space for you to add a new one. If you are Facebook friends with the administrator, you can simply type their name in the box. If you are not friends with them, you will need to enter the email address they used to create their Facebook account. People tend to have more than one email address now, so this is important to double-check with them!
  4. Click "Save changes". You will be prompted to enter your Facebook password.

II. Adding administrators to your Facebook group

  1. Log in to Facebook and navigate to your group page.
  2. In the top righthand corner underneath the dark blue Facebook header ribbon, you will see a button that says "Notifications" and a search box that says "Search group". Underneath this, you will see a box headed "Members". Click "See all", to the right of where it says "Members".
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  4. This will take you to a new page showing you a complete list of all the members of your Facebook group. To make anyone an administrator, all you have to do is click the "Make Admin" button to the right of the person's name.
  5. A pop-up window will appear, asking you to confirm that you want to make this person an admin.

III. Adding managers to your LinkedIn group

  1. Navigate to your group in LinkedIn.
  2. Immediately underneath your group name at the top of the page you will see the following tabs: Discussions, Members, Promotions, Jobs, Search, Manage, More. Click "Manage".
  3. On the left of the page you will see a long menu. Click "Participants", almost halfway down.
  4. Select the group member you'd like to make administrator and click "Change role", then click "To Manager".

IV. Adding administrators to your LinkedIn company profile

  1. In order to add someone as an administrator, you must first be connected to them.
  2. Navigate to your company page in LinkedIn
  3. On the righthand side, above where you will see how many followers the company profile has, you will see a little blue button that says "Admin Tools". Click it, then click "Edit".
  4. Ensure that "Company Page Admins" is set to "Designated Users Only". If it's not, set it.
  5. Below that, you will see a section headed "Manage Admins". In the text box just beneath that, start typing in the person's name, and then select them from the names that appear.
  6. Scroll back up to the top of the page and click "Publish".

Easy peasy!

eCommerce Development and Business Dynamics

The number of Internet users are burgeoning rapidly throughout the globe. While in the developed nations, it has already reach a saturation level, in growing economies like India, internet penetration is becoming stronger. Internet grew as an empowerment for common people and a massive business platform for enterprises. Among numerous trends that internet brought among people, eCommerce emerged as a massive disruption in business dynamics and in lifestyle of commoners. It brought the lavishness of shopping right at the clicks on the computer or taps on mobile devices, while, products as well as services reach the doorsteps.

eCommerce has become a proven profitable venture with considerably low investment and high profit. However, the profit part is dependent of several factors. It can become a complex business to handle, as it involves many critical operations right from accumulation of products, delivery, customer services to maintenance of technology, massive human resources, and warehouses. Only a seamless tandem in all these operations can lead to a running eCommerce business, that can bring good Return on Investment.

To venture into eCommerce, prospective business owners must first find a dependable firm to develop the central platform or the web portal. They can also hire technology experts for in-house development, but it brings along the cost of development and technology infrastructure. In the primary stages, many other operations, like collecting products from vendors and marketing are required. Hence, outsourcing the development of the platform becomes a profitable option. Businesses would only need to find a good eCommerce Development company.

Since, technology is a central aspect in eCommerce industry, adequate importance is given in web development for creating the web portal. This thrust in technology propelled a dynamic boost in IT sector. Especially, application development, web development and technologies like PHP has found their ways to massive popularity and importance in current business landscape. In fact, there is a competition among businesses to buy the best technology or to develop the best platform.

In eCommerce, the web portal, or the technology is at the center of all its operations. It is not only the interface of the business with consumers, but also the prime mechanism in which the business runs. The website serves multiple purposes all at the same time and it is that single touch point of all major interactions with consumers. Accessibility of services and abundance of features in the web portal is a secret mantra for success in eCommerce. Therefore, the imperatives of technology in this business is the central focus for enterprises and owners.

What Does A Business Development Consulting Firm Do?

A business development consulting firm helps new business owners create a business and a business identity before it goes public. In addition to creating the brand and the business plan, these firms may also help the business with day-to-day operations when the company is young and in the process of expansion. Business development consultants are experienced in a wide range of different core areas of business. They are experts in marketing strategy development, brand development, brand marketing, writing marketing messages, editing press releases, and creating and managing start-up budgets. Here are just some of the many activities a consulting firm can help a start-up business with:

Logo Design and Logo Development

A logo is a symbol with a combination of words that is used to portray a company. While some business owners take time early on in the development process to design their own logos, these logos may be very similar to others in the industry. One of the keys to designing an effective logo in any industry is making it unique. Business owners who are having trouble with their logo designs can work with business development consultants to further develop their designs and make the necessary changes. In some cases, changing the design of the logo is an effective way to create a business identity that people can identify and will remember.

Developing Content of All Types for All Platforms

Content is very important for start-ups and veterans in the industry. Today, prospective customers want to do business with a company that has values ​​and values ​​them. The only way to communicate value is to have detailed content that people want to read. A business development consulting firm has a team full of marketers and professional writers who can write anything from website content, to content for printed marketing materials. The benefits of allowing a firm to write and edit copy is that everything will be written in the same voice. The writers will focus on unique topics but make sure all of the content blends together in a cohesive way. All of the copy written will be in an appropriate tone based on the demographic of the reader and the niche that the company is trying to target.

Generating Leads to Grow the Business

Business development consultants also help develop your book-of-business. Once you have a brand strategy and a marketing strategy in place, you need to find clients if you want to be profitable in the future. It is difficult to launch a marketing campaign when companies do not have an audience to market to. Consultants will help businesses generate leads and will also teach the company the fundamentals in lead generation for the future. By learning how to target markets, reach these markets, and gather contact information, business owners can expand their reach and grow their businesses.

Entrepreneurs do not have to have a college degree in business management. They do, however, need to be goal-oriented, professional, hardworking, and resourceful. One of the most effective ways to be resourceful is to use experts in business development to your advantage. By hiring the right consultant firm, new business owners can learn the ropes, develop an identity, and grow their book-of-business in the process. For some, the difference between failure and success weighs heavily on the consultants the company chooses.

Laundromat Business Plan – Sample Layout

These days most experts will advise you to create a business plan before you decide to take the risks that are associated with starting a business. A laundromat is typically a little more complicated than other small business models so the need for research, planning and a clear direction are even more essential for entrepreneurs entering the coin operated laundry industry.

A laundromat business plan will help you to prove to yourself that your ideas are viable. With a plan in place you will be able to set clear goals and map out a path towards achieving them in an organized manner. A sound business plan may become essential if you have to show it to financiers or investors prior to getting the startup funds that you need. Lastly it will help you to be more realistic and to ask yourself some tough questions about your ideas.

In this article we have set out a sample laundromat business plan layout. We have set out some examples of titles and content that you might consider using. Feel free to use it as a template as you proceed to put your own plan together.

Cover Letter

Your plan should be set out neatly in a folder with a cover that outlines what the report is about and who contributed to it. It is likely that many different parties will read your plan so you may consider attaching a cover letter to each one that addresses the reader specifically, highlighting the concerns that they will have.

Contents Page

If the plan is any longer than a couple of pages you should include a table of contents. This includes a list of all headings and sub-headings together with a page reference so that the information can be located quickly by the reader.

Executive Summary

An executive summary is a simple introduction to the report. Give the reader a brief introduction to your business plan and summarize each of the sections in the plan.

Mission Statement

While not essential, some businesses like to set out a mission statement which outlines their purpose or business philosophy. It usually covers non-financial motives. For a laundromat you might say that you strive to provide the best service to your customers or that you want to provide a clean, safe and efficient way for them to do their laundry. Your mission should be to do your best for the customer and to be better than your competitors.


Provide readers with some background information on yourself and any other individuals who are involved with the proposed laundromat. Readers may want to know what your qualifications are and if you have had any experience in business or in the coin laundry industry.

Provide a background on the local coin laundry industry so that readers get a better understanding of the opportunities that are available.

If your planning has been in progress for a while then you might want to update the reader on what stage you are at. If you are considering purchasing an existing laundromat then you will want to outline the history of the business in this section too.

Business Description

Offer readers a basic description of the proposed coin laundry business. When will your new unit open for business? Where will it be located? Will you have an attendant on-site at the laundromat all day or only part-time?

Goals and Targets

Set out a list of realistic targets that you want to achieve with the business in the first year or two. Such targets could be financial and relate to gross or net profits on a monthly basis. They could also be related to other metrics such as membership numbers or customer satisfaction rates. Thinking longer term you may also set goals to expand into new locations.

Startup Requirements

Before you can launch your new laundromat business you must know exactly what you are going to need and how much it will cost. Costs will include everything from equipment purchases, renovations and marketing along with professional fees and compliance costs.

Once you have listed everything out you can then work out the total startup cost. From here you can mention some of the options that you have for funding the laundromat. Mention how much you will be able to contribute yourself and how much external funding you will require.

Products and Services

Go through the services that you plan on offering to customers. As well as a basic machine laundry service with washers and dryers you may also offer more upmarket services like ironing or dry cleaning. Make a note of the products that will be vended onsite. Obviously you will sell washing related products like soap powder and fabric softener but you may also offer non-related products like coffee and soda.

Market Analysis

As a prerequisite to writing a plan you should have done at least a little market research around the area where you propose to open your coin laundry. You can present your findings in this section of the plan.

In your research you should attempt to discover if there is sufficient demand for a laundromat in the area in question and if so, exactly what kind of services the people within this target market want.

You also need to consider the competition that you have in the local area. Produce a map that shows your customer catchment area bearing in mind that customers will usually go to the laundromat that is more convenient for them to get to. Look at the strengths and weaknesses of your competitors. Is it going to be possible to pull customers from the catchment area of ​​competing laundromats? Can you make your service that much more attractive than theirs?

Marketing Plan

Set out a plan to bring new customers into your laundromat and to convert them into regulars. The marketing component of your plan should cover everything from the development of your brand, pricing, advertising, other marketing methods and customer service.

Remember that in the laundromat business you will be relying on building long term relationships with regular customers. You not only need to focus on bringing in new customers but you also have to focus on satisfying and 'over delivering' to your existing customer base. If you retain your customers and please them then you will also benefit by referrals and 'word of mouth'.

Business Operations

Set out a plan for the daily operation of your laundromat. Make a note of the equipment that you will have in place and how the demands for water and energy will be met. Mention how you plan on maintaining the machines.

Discuss your daily staff requirements. What role will you, as the owner take in the daily running of the laundromat? How many employees will you need and what will their responsibilities be?

What other systems will you have in place to ensure that the laundromat runs smoothly on a daily basis and that you can control and manage the business efficiently. Will you have a computer system to keep track of stock and cash flows? What about a security system?

Financial Analysis

Lastly, but most importantly, a sound business plan will include detailed financial forecasts over a period of two to three years. This data is best displayed in spreadsheets so that you can set up a column for each month. Some businesses include more than one spreadsheet to allow for different situations. You may consider including one as a best case scenario and others that show revenue growing at a slower rate than is expected.

Try to identify a break even point where the business would basically be running without making a profit, but without losing money at the same time. Then you will have an idea of ​​the customer volume that you will have to aim for. To calculate break even point you need to assume an average customer spend per visit and then calculate the number of customer visits needed on a monthly basis.

If you are borrowing money to start the business you should also include a repayment schedule to show how fast the loan will be paid back.


Many assumptions are made in business plans so it is important to be able to give reasons as to why you made such assumptions. Rather than guessing you should try to include data that backs up your theories. Include an appendix at the end of your plan that includes all supporting materials that do not fit conveniently into the pages of the report. These could include maps, pictures, spreadsheets, tables and lists of references and sources to name just a few examples.

The Right Denim And Diamonds Attire Makes The Party Authentic

Denim and Diamonds party themes have become a popular party theme for at home parties as well as charitable fundraisers. If you've received an invitation to attend one of these fun events, but are not quite sure what to wear to a denim and diamonds affair, you are not alone. One of the most asked questions is what are some examples of appropriate denim and diamonds attire? The answer is that there is no right or wrong selection for denim and diamonds attire, but this article will give you some creative ideas and guidance on what to wear.

A denim and diamonds party is an elegant, yet casual affair for guests. Whether it's a home based birthday or holiday party or an extensive fundraising event for your favorite charity, attire options can span a wide range of acceptable options. At these popular events, dining options and entertainment are upscale while guest dress code is more country casual with an elegant flair.

Below are some examples of fun and easy ideas for outfits. Remember there is no right or wrong thing to wear. Keeping your denim and diamonds attire casual with a touch of bling and you'll be in tip-top fashion. Note: The diamond accents apply mostly to the ladies wear; gentlemen will need to accessorize to add some sparkle.

For the Ladies, think denim and sparkle with these suggested items:

  • A denim jacket accented with crystals or rhinestones
  • Blue jeans with rhinestone accents on pockets or around the bottom
  • Crystal accented belts or scarves
  • Pair a blue or silver sequined shell beneath a denim jacket
  • A denim look tee or shell with rhinestone accents dressed beneath a casual blazer
  • Denim skirts with crystal or diamond accents.
  • Cowboy boots, plain or fancy
  • Accent items such as: western jewelry, scarves or vests with sparkle.

For the Gents, here are some popular and easy denim and diamonds attire suggestions:

  • Western styled dress shirt with pearl like snaps or other decorative accents.
  • Blue jeans
  • Western boots
  • Cowboy hat with decorative accents
  • Denim jacket – plain
  • A decorative bolo tie or dazzling cuff links.

Denim and Diamonds attire can be found locally or on-line, and does not need to cost a fortune. That's the whole point of a denim and diamonds party – everyone can participate. A few, carefully selected pieces go a long way. Whether it's a pretty sequined top or a simple belt full of sparkle, each invitee can design their own look.

If you think your guests will need some help jazzing up their outfit to look the part, think of simple party favors you can give to guests upon arrival to get them in on the act. Simple bandanas or plain white tees, accented with a Bedazzler type tool to add some sparkle is a great idea. Self sticking or iron-on appliqués commonly found in craft superstores can be a super easy and inexpensive addition to a scarf or bandana that can be handed to your guests as a favor upon arrival. Other party favors that can be used as attire accents, include glittery cowboy hats, belts, or inexpensive broaches or pins.